You’re probably thinking …. Of course I know my target market! And you do probably have a great picture of the ideal customer who could benefit from your products or... read more →
Let’s begin with some knowledge you probably first heard about 20 years ago… “Your website is your new store front.” 20 years (and a pandemic) later, the same thing... read more →
If you’re not in the business of marketing, you may not be aware of all the components that go into creating a successful marketing campaign. While each campaign is unique... read more →
Last week we offered great tips on updating your social media - the place where current and prospective clients see your business personality! (Read the post HERE.) This week, we’re... read more →
This week brings with it something that those of us in the upper Midwest look forward to with anticipation each and every year… the arrival of spring! And with that... read more →
‘You should run your digital campaign for a minimum of 90 days’ advises our Director of Sales, Sarah Gordee. Why is that? Well, Sarah didn’t make it up! She’s simply... read more →
There are so many ways your business can advertise online. Here we try to breakdown the components of a Display Ad, as well as the targeting strategies behind them. DISPLAY... read more →
How often do you ‘Google’ something? Probably many times every day! From looking for an answer to a question to finding the phone number for a local business, I know... read more →
Ever feel like your brand and your services are the best kept secret, in spite of all your efforts? You’re not alone. It’s a crowded world out there. And it’s... read more →
When we’re creating a digital marketing campaign for our clients, we begin with the end in mind. In other words, we put thought into where our online audience goes once... read more →