It's amazing how quickly things have changed in marketing with the onslaught of the digital era, but that's just part of a larger revolution that we've witnessed over the last century. Here's a nostalgic look back at the last 100-or-so years of media and advertising that might help explain why... read more →
Jun
27
Jun
20
In our last post, we shared some powerful stats about blogging (read it HERE). A blog is a great way to help your business grow, but only if people are reading it! Publishing the blog is only the first step so don’t stop there. Make sure people are reading your... read more →
Jun
18
Content is still king in 2019! Blogging is an effective way to prove your business’ expertise and keep readers interested in what your business has to offer. In this blog, we’ve compiled a few stats, and tips on how to get the most out of your content marketing strategies. 1-... read more →
Jun
06
In this digital age, often the first way a customer interacts with your business is online. Here are some useful statistics that prove investing in your online presence is worth your time! 1- 90% of searchers haven’t made their mind up about a brand before starting their search. (Status Labs,... read more →
May
23
Search engine optimization… a lot of people know the name, they might even have a provider they’ve hired to help boost it, but few are able to recite exactly what it is. At the end of the day, though, most people realize that it’s important. If any of the above... read more →
May
20
How much time do you spend on social media every week? If you’re like most Americans, you’re logging a considerable amount of time scrolling through a combination of pictures of your cousin’s children and your favorite news outlet’s latest articles. According to Nielsen data, the average American now spends minutes... read more →
May
08
Websites are no longer “set it and forget it”. They should have new content posted on them weekly, they should be analyzed and tweaked regularly to ensure they’re user friendly, and the experts say they should be replaced about every 5 years. So how do you know if your... read more →
May
06
Collaboration is powerful! Here's a quick tip to build collaboration in your organization that works across industries. Added bonus: this is an efficient way to boost your online presence!
Apr
23
Have you ever googled a business only to come up short? I have! It’s disappointing, and you can’t help but question the business. Are they well-liked and trusted? What are their hours? How long have they been in business? Why isn’t this information readily available? With smartphones, we expect to... read more →
Apr
17
Invitations are made. They’re gorgeous. A strategically selected guest list has been curated. All the guests have received a carefully prepared summons that is not only beautiful to look at, but designed to pique curiosity and foster anticipation. It’s all been mindfully prepared and delivered with care. Everything’s ready to... read more →