Blog

May 19

3 Things to Consider when Creating a Digital Marketing Campaign

A digital marketing campaign can be an absolute game-changer for your business. If you haven’t already started to navigate the world of online marketing, you might be asking yourself why it’s any better than traditional marketing. There’s a really great reason why so many businesses have transferred their marketing dollars... read more →

May 19, 2022
Hookd Promotions

Apr 25

Mar 17

6 Stats To Help Your Business Grow in 2022

Let’s face it: Marketing online has become an essential part of running a business in 2022. There’s an overwhelming amount of options, advice, and data being thrown at you. It’s hard to decipher what will actually help you vs. what will end up falling to the wayside while you desperately... read more →

March 17, 2022
Kaela Motschenbacher

Mar 10

Brand Consistency 101: 3 Questions You Need To Answer

As a marketing agency, we help businesses expand their brand and reach their ideal customers every day. From print materials to content to paid advertising, we help our clients reach their target customers while maintaining consistency across all touchpoints. How can you establish a consistent brand that translates across all... read more →

March 10, 2022
Jessica Whaley

Feb 17

Recruitment Marketing vs. Workforce Attraction Marketing

For businesses that are struggling to hire the workers they need, recruitment and workforce attraction are initiatives that are garnering a lot of attention. But there’s an important difference between the two, and I’m often asked to help people understand what that is. Recruitment marketing is probably familiar to all... read more →

February 17, 2022
Sarah Gordee

Feb 09

Digital Marketing Metrics Made Easy

Digital marketing gives us a lot of data! Which is a great thing, but it can also lead to confusion. Impressions, clicks, click-through rate… with all these numbers, how do you know what to pay attention to? Here’s a simple explanation of how to decipher the numbers you’ve got! First... read more →

February 9, 2022
Angie Jones

Jan 27

What Gas Station Snacks Teach Us About Marketing

While on a recent trip, my family and I were introduced to a native flower that looks purple, but turns bright orange when crushed between your fingers. It leaves a bright orange stain on the fingers that the tour guide says sparks one, universal response… “Cheetos!” It was a pretty... read more →

January 27, 2022
lee@hookdpromotions.com

Jan 13

Jan 05

4 Findings That Stood Out in 2021…And How We’re Applying Them

We like to say that Hookd is as much a research company as we are a marketing company. Digging into the data to make informed decisions and methodically testing and tweaking is what we do every day. With that in mind, here are the top 4 findings that stood out... read more →

January 5, 2022
Angie Jones

Dec 16

4 Steps to Build a Better Marketing Plan

“If you build it, they will come.” Lots of businesses start out this way, from a great idea that is well thought through, developed, and even produced. And while these ideas might be great, a lot of them fail. Why? Because often times, it becomes so much about the idea,... read more →

December 16, 2021
lee@hookdpromotions.com

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