According to the Old Farmer’s Almanac, the Dog Days of Summer are the 40 days beginning July 3 and ending August 11. This is soon after the Summer Solstice in late June, which of course also indicates that the worst summer heat will soon set in.

For those of us lucky enough to have business schedules that relax a bit in summer, we’re afforded the opportunity to assess the year so far and give some thought to how we can make these summer months as fruitful as possible.

A couple weeks ago, Hookd took some time to do just that. If you missed our blog about what we’ve accomplished so far in 2021, you should definitely check it out! (27 Million Targeted Brand Impressions & Counting!) So, things thus far in 2021 are going really well for our clients, which means things are going really well for Hookd. 

And as we sweat out these “dog days of summer”, here are a few things we’re doing to make it productive. Maybe this will provide you with some inspiration…

  • Taking Time to Celebrate – We are so grateful to have clients who trust us as their strategic partner, and who continue to work with us year after year. That’s why we’re implementing a “Happy Anniversary” tradition to recognize our clients’ anniversary with Hookd. It’s just a small way to say thank you and let them know they’re appreciated.
  • Focus on Community – When it seems like everyone is out on vacation and there are fewer client calls on the calendar, it’s a great opportunity to put extra time into community events. We checked out Farm Tech Days last week, and we’re volunteering our time at quite a few upcoming charity events. It’s a great way to connect with others while giving back.
  • Planning a Website Update – We decided to take our own advice (5 Signs You Need a New Website) and we’re taking the time to redesign a new website that will better reflect our brand and the work that we do. Stay tuned for the big reveal later this year!

Before we know it, pumpkin spice will be everywhere, and the seriousness of back to school will replace these long warm afternoons. If your 2021 goals could use a great marketing plan to finish the year strong, give us a shout. We’ll happily do a custom no-cost assessment and consultation. Contact [email protected] or call us at 715-249-6331.