Chances are that if at some point you wanted to try a DIY project, take up a new hobby, or look up a quick how-to video, you used YouTube. That’s... read more →
Since the early 2010’s, social media has been growing into a giant force in the advertising world. What started as sharing photos with friends and family, or storing your vacation... read more →
All around the world, the internet continues to transform how we connect with others, organize the flow of things, and share information. In 2021, the number of internet users worldwide... read more →
Meta what? When Facebook recently announced the re-brand of their parent company, a lot of us were left confused. Does this mean I’m going to post to Meta instead of... read more →
We say we are as much of a research company as we are a marketing company. That’s because data often drives the direction of our marketing efforts at Hookd… and... read more →
Want your ads to play on TV without paying the high cost of TV advertising? Yes. There is a way to do that! Providing value and being accountable to our... read more →
Last week we offered great tips on updating your Google My Business profile - the place many prospective clients will find you first! (Read the post HERE.) This week, we’re... read more →
There are so many ways your business can advertise online. Here we try to breakdown the components of a Display Ad, as well as the targeting strategies behind them. DISPLAY... read more →
Emojis are a hip and trendy way of communicating without having to use words. They can even enhance the words you do type by providing a more emotional and relatable... read more →
Hashtags were first introduced by Twitter back in 2007. Chris Messina is credited with coming up with the idea of using the pound symbol to group related Tweets together. Since... read more →