by Hookd Team | Jul 16, 2025 | Digital Advertising Insights, Digital Marketing, Digital Trends, Resources, Strategy
When it comes to flat rate digital marketing, one of the most common questions we hear is: “How much of my monthly cost actually goes toward ad spend versus admin fees?” It’s a fair question. Many agencies charge based on impressions, clicks, or...
by Jess Whaley | Jul 7, 2025 | AI in Marketing, Digital Advertising Insights, Insights, Marketing Automation
Get unstuck faster and spark better marketing ideas — while still sounding like you. In our first post on using AI in marketing, we talked about how to keep your voice while letting AI tools help with your workload. Now, let’s dig into one of the easiest ways to get...
by Jess Whaley | Apr 22, 2025 | Digital Advertising Insights
Wouldn’t it be incredible to know exactly who’s walking through your doors — not just how many, but who they are, where they’re coming from, and what brought them in? Sound familiar? If you’ve ever Googled how to measure marketing ROI or how to know if your ads are...
