Let’s begin with some knowledge you probably first heard about 20 years ago… “Your website is your new store front.” 20 years (and a pandemic) later, the same thing... read more →
There are so many ways your business can advertise online. Here we try to breakdown the components of a Display Ad, as well as the targeting strategies behind them. DISPLAY... read more →
This year has been difficult on many businesses and shops, especially those without the capability of selling their goods or services online. With Black Friday approaching rapidly, many storefronts are... read more →
People can be intimidated when they hear the phrase digital marketing. However, since Covid hit the world, it’s become a clear way to reach your audience when they’re at home.... read more →
If your answer is “Yes!”, you’re in good company. But before we can launch headlong into 2021, we need to begin planning for it, and from a business perspective, the... read more →
Hashtags were first introduced by Twitter back in 2007. Chris Messina is credited with coming up with the idea of using the pound symbol to group related Tweets together. Since... read more →
Are you evaluating your digital marketing and wondering why your ads aren’t getting the same results that they used to? Your audience may be experiencing Ad Fatigue. Ad Fatigue is... read more →
It wasn’t long ago we were getting dressed up to enjoy dinner at a table of 10 to support our favorite non-profit, jogging a 5k in a crowded park to... read more →
Hey, you may have noticed that we are seeing an uptick in the digital world right now. For many reasons, usage rates and numbers have spiked dramatically over the last... read more →
Some of you may be thinking... “Yes! My kids are obsessed *facepalm*.” Others may be wondering... “What in the world is TikTok?!” So, for the sake of both sides we're... read more →