Meta what? When Facebook recently announced the re-brand of their parent company, a lot of us were left confused. Does this mean I’m going to post to Meta instead of posting to Facebook?
The short answer is no.
So What’s Next?
Your app will continue to be called Facebook. The new name is for the parent company that owns Facebook. The re-brand is a signaling that the parent company has their eyes on expanding their offerings of cutting-edge technological services and products beyond the products we’re currently familiar with… the Facebook, Instagram, and WhatsApp apps.
Basically, by rebranding their parent company (now called Meta Platforms), they will split the company into two parts – one being their family of apps and one being their future products/platforms, looking at and reporting on each separately.
So, not to worry, we don’t have to retire our favorite memes just yet.
But we can be excited about the possibilities and what’s to come in this ever-evolving digital world!