You’ve likely begun planning for next year, and you might be wondering how much you should be spending on marketing. This is a common question! Well, one widely-accepted benchmark used... read more →
Want your ads to play on TV without paying the high cost of TV advertising? Yes. There is a way to do that! Providing value and being accountable to our... read more →
It’s always interesting to hear what’s top of mind with businesses who are evaluating their digital marketing strategy. As a digital marketing agency, our conversations center around overall marketing strategies... read more →
I’ve not shared this with anyone publicly, but I thought I saw a UFO recently. I was out on my deck late at night, it was very dark outside and... read more →
According to the Old Farmer's Almanac, the Dog Days of Summer are the 40 days beginning July 3 and ending August 11. This is soon after the Summer Solstice in... read more →
We’ve said it before and we’ll say it again, your website is your storefront in the digital age. (Btw, you can read where we said it before, and before that,... read more →
The world is digital. There is no way around it. We're surrounded by these incredible machines that connect us to people and information like never before. Digital marketing has been... read more →
We did something kind of big at Hookd last November, we went completely virtual! That’s right, we took a bold move and vacated our office in downtown Eau Claire in... read more →
Have you ever had a prospective client ask why your services are priced higher than ”your competitor’s”? It can feel uncomfortable to be asked that question - especially if it’s... read more →
Have you ever taken a critical look at the messaging on both your physical and digital marketing? Is it cohesive? And not just that your logo is the same or... read more →