by Jessica Whaley | Jan 13, 2022 | Business, Digital Marketing
Reports are coming in and numbers are hitting you from all sides, the feeling of dread is escalating by the minute. Ok, maybe it’s not quite that dramatic, but the amount of information coming in from your marketing team can be overwhelming. From search engines to...
by Agencywebdev | Jan 5, 2022 | Digital Marketing
We like to say that Hookd is as much a research company as we are a marketing company. Digging into the data to make informed decisions and methodically testing and tweaking is what we do every day. With that in mind, here are the top 4 findings that stood out to us...
by [email protected] | Dec 16, 2021 | Business, Digital Marketing
“If you build it, they will come.” Lots of businesses start out this way, from a great idea that is well thought through, developed, and even produced. And while these ideas might be great, a lot of them fail. Why? Because often times, it becomes so much about the...
by Jessica Whaley | Oct 28, 2021 | Business, Digital Marketing
You’ve likely begun planning for next year, and you might be wondering how much you should be spending on marketing. This is a common question! Well, one widely-accepted benchmark used across industries is the 5% Rule. In other words, spend approximately 5% of your...
by [email protected] | Oct 21, 2021 | Digital Marketing
“I know times have changed and I know that I need to adjust my marketing efforts accordingly, but I’m not sure what that means or where to start.” If this is something you’ve said to yourself, you’re not alone; in fact, we hear this on a regular basis. What that tells...
by [email protected] | Oct 11, 2021 | Digital Marketing, Online Presence, Social Media
We say we are as much of a research company as we are a marketing company. That’s because data often drives the direction of our marketing efforts at Hookd… and in order to do that, we do lots of research! Being able to measure and use data is a great perk that’s...
