by Ethan Kilgore | Mar 19, 2019 | Business, Digital Marketing, Online Presence, Social Media
Everyone wants to have their website appear on the top of Google searches, but how difficult is it really? There are many ways to advertise online. Here we try to breakdown the components of a Search Ad, as well as the targeting strategies behind them. SEARCH...
by Ethan Kilgore | Feb 12, 2019 | Everyday Life
Over time, many websites or softwares, such as LinkedIn, MySpace, and even Adobe have experienced large data breaches which have compromised many user’s accounts. So…what does this mean for you? If you have registered accounts online with these, or other...
by Ethan Kilgore | Jan 14, 2019 | Digital Marketing, Everyday Life, Social Media
Have you ever thought that Facebook might be listening to your conversations? You were chatting with one of your friends about getting a new coffeemaker, and suddenly on your Facebook feed, you scroll across an ad for a new Cuisinart. Most likely… they...
by Ethan Kilgore | Dec 13, 2018 | Digital Marketing
90% of websites on the internet use Google’s Ad Network. This means 90% of websites could show your advertisements through Google Ads. You may think, “90% of the internet?–that sounds expensive.” Truth is, it is actually less expensive than...
by Ethan Kilgore | Nov 27, 2018 | Digital Marketing, Online Presence, SEO
You just started a new business and you want to get on Google. First, it’s important to understand the results that appear when doing a search. There are two different types of results that appear on a results page: Organic Results are naturally appearing...
