I know, I know. Nobody wants to look back at 2020. I get it. 2020 was a storm of a year. But remember that every cloud has its silver lining.... read more →
In the world of digital media, video has proven to be super-effective and wildly successful from an ROI perspective. In fact, Diode Digital recently found that online video is a... read more →
Many times, I find myself having conversations with business leaders who are considering replacing outdated websites or building a new website for their business. This undertaking can be especially challenging... read more →
If your answer is “Yes!”, you’re in good company. But before we can launch headlong into 2021, we need to begin planning for it, and from a business perspective, the... read more →
Hashtags were first introduced by Twitter back in 2007. Chris Messina is credited with coming up with the idea of using the pound symbol to group related Tweets together. Since... read more →
It’s been a loooong spring. And considering we live in Northern Wisconsin, that’s saying something! But for three months, the world held its breath and time seemed to stand still,... read more →
If you’re anything like me, you might be thinking that empathetic marketing is the reason why all the TV commercials right now are set to piano music and include the... read more →
Our communities are in the throes of a significant workforce shortage. State and local governments are focused on it. Economic Development Corporations are focused on it. Community Chambers are focused... read more →
“OK Google. Find Restaurants Near Me Tonight” According to Google, there has been a 900% increase in “Near me, tonight/today” searches in the last 2 years. It’s critical to understand... read more →
It’s time to start planning for 2020! Trust me. Don’t put it off. You think you’ve got plenty of time, but before you know it, the Holidays will be upon... read more →