This Year’s Super Bowl Ad Winners

This Year’s Super Bowl Ad Winners

It’s no secret that the Super Bowl is a great place to witness the most compelling (and expensive) marketing campaigns of the year in the U.S. And it’s also no secret that many viewers tune in for the commercials alone. In fact, in our own Facebook poll, 80% of...
What Is A Brand?

What Is A Brand?

  Defining a Brand is difficult and depending where you look, you’ll get a different definition. If you said, “A Brand is what I think about when I think of a company,” you’re actually not far off. Consider the above graphic depicting...