by Kaela | Dec 5, 2022 | Branding, Business, Digital Marketing, Online Presence
So you’re wrapping up a great year and wondering where to go from here. How can you grow your marketing and business efforts next year, and what online goals should you even be looking at? These are all great questions to ask yourself, so let’s take a look at simple...
by Kaela | Jul 7, 2022 | Branding, Digital Marketing, Online Presence, Social Media
Since the early 2010’s, social media has been growing into a giant force in the advertising world. What started as sharing photos with friends and family, or storing your vacation memories digitally, has turned into a multi-billion dollar industry. No matter your...
by Jessica Whaley | Mar 10, 2022 | Branding, Digital Marketing, Strategy
Consistency is the secret to building a brand that customers recognize and trust. Every interaction—whether it’s your website, social post, ad, or printed material—should feel like you. So, how do you create a brand that’s cohesive across every customer...
by Lee Heike | Jan 27, 2022 | Branding, SEO
While on a recent trip, my family and I were introduced to a native flower that looks purple, but turns bright orange when crushed between your fingers. It leaves a bright orange stain on the fingers that the tour guide says sparks one, universal response… “Cheetos!” ...
by Sarah Gordee | Dec 1, 2021 | Branding
It isn’t uncommon for Hookd to be asked the question “What does branding really accomplish? And is it worth it?”. The truth is that we, as consumers, are very in tune with branding, even if we don’t realize it. Case in point. My husband, sort of wondering out loud...
by Hookd Promotions | Nov 11, 2021 | Branding, Business
As members of both the creative and consulting community, we get to take part in the process of naming businesses and creating identities everyday. It’s always an exciting process, but it’s also a very serious process. There are a lot of things to consider...