Mar
16
Last week we offered great tips on updating your social media - the place where current and prospective clients see your business personality! (Read the post HERE.) This week, we’re moving on to another prominent place where customers will find you - your website! Real talk, your website is your...
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Mar
09
Last week we offered great tips on updating your Google My Business profile - the place many prospective clients will find you first! (Read the post HERE.) This week, we’re moving on to another prominent place customers will find you and follow along, your social media channels! Spring is a...
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Mar
02
This week brings with it something that those of us in the upper Midwest look forward to with anticipation each and every year… the arrival of spring! And with that tends to come spring cleaning. But it’s not just about cleaning out closets, spring cleaning is also a great time...
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Feb
23
‘You should run your digital campaign for a minimum of 90 days’ advises our Director of Sales, Sarah Gordee. Why is that? Well, Sarah didn’t make it up! She’s simply armed with real results and recommendations from our Hookd experts having run campaigns for several years across many industries. Can...
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Feb
09
There are so many ways your business can advertise online. Here we try to breakdown the components of a Display Ad, as well as the targeting strategies behind them. DISPLAY ADS ARE EVERYWHERE! Have you ever been looking online for a specific product, and all of a sudden over your...
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Feb
02
How often do you ‘Google’ something? Probably many times every day! From looking for an answer to a question to finding the phone number for a local business, I know I’m constantly relying on this search engine. What would we do without this...
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Jan
26
Ever feel like your brand and your services are the best kept secret, in spite of all your efforts? You’re not alone. It’s a crowded world out there. And it’s not easy to get your brand to stand out from all the noise - especially at a time when the...
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Jan
19
When we’re creating a digital marketing campaign for our clients, we begin with the end in mind. In other words, we put thought into where our online audience goes once they’ve clicked on an ad. It helps us provide continuity for the audience. In the best situations (and in the...
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Jan
05
I know, I know. Nobody wants to look back at 2020. I get it. 2020 was a storm of a year. But remember that every cloud has its silver lining. And one of 2020’s upsides was in the digital marketing space. Let’s take a moment to look at 2020 from...
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Dec
16
Depending on who you ask, gift giving season can range from an anxiety inducing experience to one that is filled with pure delight. But no matter how we feel about the shopping experience, everyone anticipates that magical moment when someone they care about opens their gift and experiences joy! For...
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